4 Lessons From busuu on Increasing Mobile Subscription Revenue


At this year’s Mobilize Conference in San Francisco, we took an in-depth look at how some of our favorite brands use data, experimentation, and behavioral science to enhance their customers’ digital experiences across their web and mobile platforms. Antoine Sakho is the Head of Product at busuu, a London-based product that builds language learning apps that have been used around the world by over 75M people to date. Their dream is to empower anyone, anywhere to learn a new language through personalized courses, enriched by interactions with native speakers.

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